BlogCelebrate Pride Week with us
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Celebrate Pride Week with us


YESSS Pride Amsterdam is on the way. A great reason to celebrate diversity & love Azarius style. Pride Amsterdam kicks off on Saturday 29th of July with a Pride Walk from the Homomonument to the Vondelpark and ends with the infamous Canal Parade on Sunday the 6th of August. 80 boats motor their way through the canals, a unique phenomenon as Amsterdam is the only city with a boat-faring Pride. LGBTIQ’s of various political parties, emancipation groups and commercial brands are represented with boats, all decorated in their own style. An array of events, from political debates to parties, workshops, art exhibitions and film screenings take place during the week in between. The agenda of Pride Amsterdam accounts for over 200 events that can be found here. Did you know that local residents have rated the week of extravaganza with an 8,9?

Rainbow boat Gay Parade Amsterdam

Aza’s colours of the rainbow

Coincidentally, this month our very own financial manager has made an option for a gender neutral form of address on our pay slip. This suits our company with colleagues from a variety of backgrounds and identities catering for clients with various backgrounds and identities. Let it be no surprise that quite a few of us will be attending Pride Amsterdam.

The Pride in our Sale

Or hosting! Our Azarius Kerkstraat store has arranged for a pink runner guiding you in. Inside, customers that spend over €25 get a free pack of Stargate and a paper rainbow flag on Friday, August 4 and Saturday, August 5. Whoooop! There’s an online and offline 70% sale of Sex-E starting right now, until stocks are exhausted and an online sale of 25% off on all aphrodisiacs until August 6.

Happy Pride!

Pride Week banner English

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